Would you describe yourself as a happy customer?
Come to think of it, you are your number one marketer, and your personal attributes can...
There are businesses where you are treated like royalty when in the process of spending your money, but once you make the purchase, it is as if you no longer matter.
I never cease to get amazed whenever I visit an organisation or a business and walk out feeling unwanted. And yet I had gone to seek a service, meaning that I spent money, since there is no business that offers services for nothing. They are in it for the money.
If you are a business owner or head of an organisation, I can tell you for a fact that I have never returned to a business where I was treated poorly – be it a supermarket, a hair salon or clothing outlet. Even a restaurant. Especially a restaurant.
From experience, I have learnt that the precious thing you give those around you may not be viewed as precious by the person who benefits from it.
The service was very professional, but what I’d imagined it to be was far removed from reality.
After attending Harvard to understand the business of entertainment, he launched Locker Room Bonus
Kenya Vision 2030’s outline of Lapsset included a proposed oil refinery in Lamu.
Political crowds are now assembled, transported, fed and paid.
- customer
- number
- marketer
- attribute
