ascension

ascension

Last seen: 22 hours ago

Member since Apr 10, 2025

“Wicked Problems” – An Interview with Philip Kotler and...

Philip Kotler and Christian Sarkar have worked on the Wicked 7 Project for the p...

The 6 Most Important Takeaways From CMI’s Annual Study

Why aren't marketers documenting their content strategies? The post The 6 Most I...

How Content Made Peloton the Fastest-Growing Company in...

By marketing its employees' big personalities, this at-home cycling company got ...

How Do Your Email Engagement Rates Stack Up Against You...

A marketing firm analyzed 7 billion emails from 2016 to find out which industrie...

Here’s How People Avoid Watching Pre-Roll Videos

If a majority of users are skipping pre-roll videos, it's time for brands to tak...

Marketers Are Sabotaging Their Content Programs

When the Content Marketing Institute releases its annual Benchmark Reports, I be...

Don’t Leave Consumers Behind In Your Agentic AI Journey

As businesses implement agentic AI, it will begin to trickle into consumer exper...

The Good, The Bad, And The Beauty Of B2C Marketing Oper...

Learn the latest positive and negative trends in B2C marketing operations based ...

Brands, Take Cover: The Tariffs Have Hit The Fan

Consumers have begun to take several steps to manage the impact of tariffs on t...

Confidence In Marketing Measurement Is Increasing, But ...

While B2C marketers are confident in their ability to measure impact, trends in ...

Apple Is In The Tariff Crosshairs. What Should It Do?

The US administration is convinced that Apple, one the biggest and most valuable...

Midnite Named Official Betting Partner of World Snooker...

The UK-based esports betting platform Midnite has secured a landmark partnership...

Cloudbet Launches No-Limit Dota 2 Markets: A New Era fo...

Cryptocurrency sportsbook Cloudbet has shattered esports betting conventions by ...

Mississippi Mobile Sports Betting Legislation Advances:...

Mississippi’s House Gaming Committee approved the Mississippi Mobile Sports Wage...

Latin America’s Esports Betting Market Explodes 200% Fo...

Latin America’s esports betting sector has catapulted to unprecedented heights, ...

Michigan Gaming Control Board Intensifies Crackdown on ...

Michigan’s regulated online gambling market is firing back against unlicensed co...