Mailjet Review 2026

Mailjet was launched in France in 2010 with the aim of making email collaboration easier for teams. Today, it serves more than 100,000 customers in 150 countries. Now part of the Sinch Group (following the acquisition of Pathwire in 2021), it covers both marketing campaigns and transactional email through a single account.

In this Mailjet review, a few things stand out: volume-based pricing that doesn’t penalize you for list size, real-time co-editing built into the campaign builder, and deliverability tools that most platforms charge extra for or don’t include at all.

My experience with Mailjet

Getting started takes a little longer than expected. Before you can launch your first campaign, the Mailjet support team performs a verification of your business details and expected sending volume. This is a minor but notable sticking point compared to platforms that let you start sending immediately after signing up.

Once your account is active, the experience is organized and simple. The dashboard separates campaign tools, API settings, and contacts into clearly labeled sections, and the onboarding guide follows different paths depending on whether you’re setting up as a marketer or developer.

The value for money is strong, especially on the Essential plan, where unlimited contacts and access to deliverability tools make the $17/month price hard to argue with.

Mailjet review: features

Mailjet’s flagship feature is its real-time collaborative editor. Multiple users can work on the same campaign at the same time, leave inline comments, and lock individual sections to prevent unintentional editing. For teams that typically send draft emails back via Slack or shared folders, this alone is a significant upgrade. This is an unusual capacity in this price range.

Beyond collaboration, the platform covers both marketing and transactional email through a shared API infrastructure. The MJML-based editor automatically generates responsive layouts and A/B testing supports up to 10 campaign variations, making it one of the most flexible implementations we’ve come across. The Brand Kit, which can generate your visual identity from a website URL, speeds up template setup and keeps designs consistent from submission to submission.

Where Mailjet lags behind is automation. The workflow builder handles standard drip sequences and basic triggers, but it doesn’t support behavioral conditions or multi-paths offered by tools like ActiveCampaign or Brevo. The template library (around 65 templates) is functional but limited in variety. There’s also no built-in landing page builder, which some competitors include as standard.

Mailjet Review: User Experience

The interface is clean and logical.

Creating a campaign follows a clear progression: choose a template, edit it in the drag-and-drop builder, select your recipients, and plan. Non-technical users should find the flow intuitive from day one, and the editor works well for standard newsletters and promotional campaigns without needing any coding knowledge.

Some details to know: Mailjet automatically applies dark mode CSS and meta tags to your emails, avoiding the broken layout issues that plague many campaigns in dark mode inboxes. The Brand Kit also makes it quicker to stay on brand across multiple campaigns without having to manually re-enter colors and fonts each time. The overall UI is functional, although it feels less modern than newer platforms, and some sections look like they haven’t been updated in some time.

Mailjet Review: Customer Support

Access to support is tiered by plan and lower tiers are restrictive. Free and Starter subscribers receive online support for the first month only; after that, you rely on Mailjet’s Documentation Center and its self-service Email Academy. Essential and Premium customers retain continued access to online support, which is a step forward but still falls short of the live chat options offered by some competitors.

Custom enterprise customers receive a dedicated technical account manager as well as an API expert, which is a significant upgrade for high-volume shippers. For a platform serving developers and teams running critical messaging infrastructure, the support gap between entry-level and enterprise plans is large enough to matter. If deliverability issues arise on a lower level plan, your path to resolution is primarily through self-service.

Mailjet rates and packages

Mailjet’s pricing model is one of its most obvious advantages over its contact-capped competitors. Since Essential and Premium charge based on email volume rather than stored contacts, businesses with large but rarely sent email lists get much better value than on Mailchimp or Klaviyo.

The free plan covers 6,000 monthly sends with a cap of 1,000 contacts and a limit of 200 per day. Starter at $9/month removes this daily cap, but caps it at 8,000 emails per month with no way to expand it further, making it a transitional tier rather than a long-term residency tier. Essential at $17/month, this is where the platform opens up: unlimited contacts, 500 email validations, 500 email previews per month and volume scaling from 15,000 to 500,000 sends.

Premium at $27/month adds expanded preview credits, team and account management tools, and a dedicated IP address on plans with more than 100,000 sends, with the same volume range. Annual billing reduces Essential to $15.30/month and Premium to $24.30/month. For senders of more than 500,000 emails, a custom enterprise tier is available with dedicated support and personalized terms. All prices shown are in USD and exclude VAT where applicable.

Mailjet Review: Specifications

Should I buy Mailjet?

Buy it if…

• You manage email with a team. Real-time co-editing and granular permissions controls speed up campaign production in a way that most platforms can’t match at this price point. If your team currently sends drafts via email or Slack, this feature alone is worth the change.
• Your contact list is long but you don’t send emails often. Because you pay for mailings rather than stored contacts, Mailjet is significantly cheaper for businesses that maintain large lists but only campaign occasionally.
• You need marketing and transactional emails in one place. A shared API infrastructure means your developers and marketers aren’t managing separate tools or reconciling sender reputations across two platforms.

Don’t buy it if…

• Advanced automation is at the heart of your strategy. The workflow builder covers basic scenarios, but behavioral triggers, complex segmentation, and multi-path journeys require a platform like ActiveCampaign or Brevo.
• You want a wide selection of models. About 65 templates are enough for simple campaigns, but it’s a slim library compared to what Mailchimp offers, and design variety is minimal.

Also consider

• Brevo: This platform offers volume-based pricing like Mailjet, but with better automation, SMS support, and a more refined interface. A natural comparison for teams weighing their options.
• MailerLite: It’s worth a look if you’re interested in landing pages, digital product sales, or a more contemporary design experience, as well as marketing tools. solid messaging.
• Active campaign: A wiser choice if sophisticated marketing automation and integrated CRM are non-negotiable.

How I tested Mailjet

• Sign up for a Mailjet account and complete the onboarding flow for the Marketer and Developer setup journeys.
• Create and send test campaigns using the drag-and-drop editor, A/B testing tool, and automation builder on free and paid tiers.
• Review of official pricing documentation as well as user feedback from major review platforms.

For this Mailjet review, testing focused on features that a typical small business or marketing team uses every day: campaign creation, contact management, collaboration tools, and analytics available on standard plans. I also rated the setup experience, the quality of support at each tier, and how the platform compares to similarly priced competitors.