Adobe is diving deeper into agentic AI and expanding its list of partnerships in a new deal with AI developer Anthropic. Adobe introduced its latest conversational creative assistant and agent on Wednesday, which forms the technological foundation for its work with Anthropic.
Firefly is the hub for all things Adobe AI, with integrations with other popular Creative Cloud apps like Photoshop, Acrobat, and Premiere Pro. The new Firefly AI assistant is agentic, meaning it can perform tasks with minimal human supervision. You can upload a batch of photos and have the AI edit them for you, automatically adjusting lighting and cropping, for example. One way to think about it is as a new school AI tool that you can use to make old-fashioned or non-generative edits.
Adobe has been integrating wizards into its design software for some time now. It introduced AI assistants in Adobe Express and Photoshop in October. Agentic AI tools like those developed by Adobe are quickly becoming popular across the AI industry, with tools like Claude Code and OpenClaw disrupting traditional technology companies.
This new partnership brings Adobe creative agent to Claude. This is Claude’s first major creative AI tool, expanding the popular app’s capabilities beyond the coding and enterprise prowess it is known for.
Adobe wrote in a press release that it “empowers creators to access the best of Adobe directly on the surfaces where they work every day,” bringing its tools to third-party models like Claude. Paul Smith, Chief Commercial Officer at Anthropic, added: “Together with Adobe, we’re exploring new ways to help creators conceptualize a project in Claude and go directly to Adobe Firefly to execute it. »
This is an example of how Firefly Assistant can do photo editing on its own.
AdobeMore details on the Adobe to Claude connector are expected to be released in the coming weeks, including exactly when it will be available. Firefly Assistant will be released as a public beta later this month.
A few other Firefly updates are available now. Firefly’s video editor gets better audio, advanced coloring options, and more integrations with Adobe Stock. Firefly’s image editing suite is also getting some upgrades. New Kling models, Kling 3.0 and 3.0 Omni, will also be added to the more than 30 external AI models that creators can use through Firefly.
