All Beneath Heaven, an organic, gender-neutral, L.A.-based brand.
Discover All Beneath Heaven, a label by designer Jimmy Alexander.
This is her fashion debut: a gender-neutral line handcrafted with all organic materials and bespoke. Created in India, using fair labor practices, this brightly colored collection includes suits, collared shirts, tailored trousers, shorts and graphic tees.
"If you do it yourself to begin with, you can set those standards, and then you have to stick to them," Alexander said.
“What quality means beyond the material, quality in terms of intent,” he continued. "That's quality."
Living in Highland Park in northeast Los Angeles, Alexander is originally from a small town near Brighton, England. He studied drama and acting in Birmingham before moving to London, where he spent 10 years working in advertising and later in music management.
Related Galleries“I always felt like I had something to say about myself,” he said. “Clothing has been my way of expressing myself throughout my life. It's probably one of the constants."
It was after moving to L.A. four years ago that he left music to focus on design. And his path took a turn after wandering the Mohawk General Store in Silver Lake, he said, befriending owners Kevin and Bo Carney. He showed his sketches to Kevin and was hired to join in on styling jobs and buying trips to New York and Paris.
"It lasted six months, and then the pandemic hit," Alexander said.
It was then that All Beneath Heaven, two years in the making, began to take shape.
“I call them chapters,” he said of the collections, calling the pieces “expressions.” "It's a prologue. The next one will be chapter one."
Using hand embroidery, silk, linen, cotton, velvet – all organic – and hand painted prints, there is a childlike, poetic sensibility throughout.
"All Beneath Heaven really grew out of my interest in metaphysics and Zen and the idea that it's one universal spirit," he said.
He named a suit jacket "Reach for the Stars Within," which features a red ladder winding up to a gold star.
"The back is the universe," he explained, revealing the other side - his outer space. “The idea is that you are the universe. The universe is inside."
Some of the pieces include haikus, playing with the idea of self. Others refer to "creator and creation".
"Fashion uses the work of artists so much. But how could I do it in a way that's my point of view, you know? And I'm always interested in where artists and art divide. Who is the person behind this piece?"
A silk top features a postcard written by Frida Kahlo, while linen and cotton shorts bring to life a letter Pablo Picasso wrote to Gertrude Stein "talking about his competitiveness at [Henri] Matisse", Alexander explained. There's a jacket that pays homage to Peter Blake's 'Self-Portrait With Badges', a painting that fascinated Alexander after seeing it at the Tate Museum as a child.
"It's my piece about a David Hockney pool," he said of another, titled "Splash." "Another Brit who moved to L.A. and became obsessed with color and light."
"Splash" shirt, $680, and shorts, $590. Suit jacket, $1,310, pants, $810, tie, $160 and yellow shirt, $480. Courtesy of All Beneath Heaven/PRANOY SARKARIt's playful, with functionality in mind. A suit jacket, using magnets as buttons, can be worn in three different ways - and like a dress - shi...
Discover All Beneath Heaven, a label by designer Jimmy Alexander.
This is her fashion debut: a gender-neutral line handcrafted with all organic materials and bespoke. Created in India, using fair labor practices, this brightly colored collection includes suits, collared shirts, tailored trousers, shorts and graphic tees.
"If you do it yourself to begin with, you can set those standards, and then you have to stick to them," Alexander said.
“What quality means beyond the material, quality in terms of intent,” he continued. "That's quality."
Living in Highland Park in northeast Los Angeles, Alexander is originally from a small town near Brighton, England. He studied drama and acting in Birmingham before moving to London, where he spent 10 years working in advertising and later in music management.
Related Galleries“I always felt like I had something to say about myself,” he said. “Clothing has been my way of expressing myself throughout my life. It's probably one of the constants."
It was after moving to L.A. four years ago that he left music to focus on design. And his path took a turn after wandering the Mohawk General Store in Silver Lake, he said, befriending owners Kevin and Bo Carney. He showed his sketches to Kevin and was hired to join in on styling jobs and buying trips to New York and Paris.
"It lasted six months, and then the pandemic hit," Alexander said.
It was then that All Beneath Heaven, two years in the making, began to take shape.
“I call them chapters,” he said of the collections, calling the pieces “expressions.” "It's a prologue. The next one will be chapter one."
Using hand embroidery, silk, linen, cotton, velvet – all organic – and hand painted prints, there is a childlike, poetic sensibility throughout.
"All Beneath Heaven really grew out of my interest in metaphysics and Zen and the idea that it's one universal spirit," he said.
He named a suit jacket "Reach for the Stars Within," which features a red ladder winding up to a gold star.
"The back is the universe," he explained, revealing the other side - his outer space. “The idea is that you are the universe. The universe is inside."
Some of the pieces include haikus, playing with the idea of self. Others refer to "creator and creation".
"Fashion uses the work of artists so much. But how could I do it in a way that's my point of view, you know? And I'm always interested in where artists and art divide. Who is the person behind this piece?"
A silk top features a postcard written by Frida Kahlo, while linen and cotton shorts bring to life a letter Pablo Picasso wrote to Gertrude Stein "talking about his competitiveness at [Henri] Matisse", Alexander explained. There's a jacket that pays homage to Peter Blake's 'Self-Portrait With Badges', a painting that fascinated Alexander after seeing it at the Tate Museum as a child.
"It's my piece about a David Hockney pool," he said of another, titled "Splash." "Another Brit who moved to L.A. and became obsessed with color and light."
"Splash" shirt, $680, and shorts, $590. Suit jacket, $1,310, pants, $810, tie, $160 and yellow shirt, $480. Courtesy of All Beneath Heaven/PRANOY SARKARIt's playful, with functionality in mind. A suit jacket, using magnets as buttons, can be worn in three different ways - and like a dress - shi...
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