Cannes Scene: New Shopping Hotspots
American Vintage
It might be called American Vintage, but it's a classic French style. The Marseille brand founded by Michaël Azoulay two decades ago pays homage to classic Americana with a devotion to denim and local materials in its new boutique for women and children. The 1,200 square foot boutique is filled with terracotta tiles and raw wood shelving, plenty of seating, plants, and lemon trees for good measure. There's a coffee machine for a caffeine fix and a jeans bar for finding the perfect fit and finish. Azoulay's idea was to create a meeting place that embodies the spirit of southern France. It's also the perfect place to launch the brand's homeware line, featuring interior essentials. This is the brand's second store in Cannes, which will now dedicate its first door to menswear.
Related Galleries95 Rue d'Antibes
04-93-68-55-76
Inside the American Vintage women's store. Courtesy of American VintageEtro
Since taking charge of Etro less than a year ago, Marco De Vincenzo has thrilled the fashion world with his playful reimagining of the house, which is best known for its paisley prints. The Sicilian designer has infused new energy with more prepper stripes and rich jacquards, while honoring the textile roots of the family home.
Now he's bringing his expansive vision to Cannes with a new boutique just off the Croisette that offers a taste of Italian ambiance. Interiors designed in collaboration with Rome-based Claudia Campone's ThirtyOne set the minimalist foundation for the brand's bold prints. A wall of windows opens up the space, filled with modern resin and cement tables, while curved metal light fixtures are a festive champagne hue.
He's obsessed with blankets and shawls, styled and fitted for good measure, and translated for summer in large silk scarves. The brand's beloved caftans - perfect for a post-swim poolside lunch - are also available with De Vincenzo's ready-to-wear collection, as are the coveted rhinoceros horn clogs that have walked the runway at her Fall 2023 show in Milan.
32 Rue du Commandant André
04-93-99-49-37
American Vintage
It might be called American Vintage, but it's a classic French style. The Marseille brand founded by Michaël Azoulay two decades ago pays homage to classic Americana with a devotion to denim and local materials in its new boutique for women and children. The 1,200 square foot boutique is filled with terracotta tiles and raw wood shelving, plenty of seating, plants, and lemon trees for good measure. There's a coffee machine for a caffeine fix and a jeans bar for finding the perfect fit and finish. Azoulay's idea was to create a meeting place that embodies the spirit of southern France. It's also the perfect place to launch the brand's homeware line, featuring interior essentials. This is the brand's second store in Cannes, which will now dedicate its first door to menswear.
Related Galleries95 Rue d'Antibes
04-93-68-55-76
Inside the American Vintage women's store. Courtesy of American VintageEtro
Since taking charge of Etro less than a year ago, Marco De Vincenzo has thrilled the fashion world with his playful reimagining of the house, which is best known for its paisley prints. The Sicilian designer has infused new energy with more prepper stripes and rich jacquards, while honoring the textile roots of the family home.
Now he's bringing his expansive vision to Cannes with a new boutique just off the Croisette that offers a taste of Italian ambiance. Interiors designed in collaboration with Rome-based Claudia Campone's ThirtyOne set the minimalist foundation for the brand's bold prints. A wall of windows opens up the space, filled with modern resin and cement tables, while curved metal light fixtures are a festive champagne hue.
He's obsessed with blankets and shawls, styled and fitted for good measure, and translated for summer in large silk scarves. The brand's beloved caftans - perfect for a post-swim poolside lunch - are also available with De Vincenzo's ready-to-wear collection, as are the coveted rhinoceros horn clogs that have walked the runway at her Fall 2023 show in Milan.
32 Rue du Commandant André
04-93-99-49-37
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