Consumers want fewer devices and more virtual experiences | Deloitte
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In its fourth annual Connected Consumer Survey, Deloitte found that consumers are increasingly looking to streamline their digital lives by reducing the number of devices they own, while simultaneously embracing virtual experiences and demanding technological innovation.
The study, conducted with more than 2,000 U.S. consumers, provides insight into how people are integrating digital technologies into their lives and sheds light on the challenges and opportunities facing consumers and businesses technologies in the connected world.
One of the key findings from the survey is that households are taking a more strategic approach to appliance consumption. While nearly half of households (48%) purchased at least one new connected device in 2023, the average number of devices per household fell from 25 in 2021 to 21 in 2023.
That means a conscious effort to streamline and eliminate outdated or less useful devices while making room for new ones that better suit their needs, said Deloitte, the leading accounting and consulting firm used by 90% Fortune 500 companies and over 8,500 US-based private companies.
However, managing the growing number of devices and subscriptions remains a challenge for many consumers. The survey reveals that 41% of respondents dislike managing their devices and 28% feel overwhelmed by the sheer number of devices and subscriptions they have to manage. (I got the Rocket Money app to reduce the number of subscriptions I have).
This highlights an opportunity for technology companies to help their clients navigate the complexities of the digital landscape and strike a balance that maximizes the benefits of connected living, Deloitte said.
The study also sheds light on changing work organization preferences. Demand for hybrid work has increased, with 56% of employed adults working remotely or in a hybrid way at their main job in the past year.
This shift is driven by a desire for better relationships with family and co-workers, better health, and increased well-being. As hybrid working becomes more prevalent, companies are encouraged to update and improve their technology solutions to meet the changing needs of employees.
Virtual healthcare has grown in popularity, with 42% of respondents having received at least...
We're excited to announce the return of GamesBeat Next, hosted in San Francisco in October, where we'll explore the theme of "Playing the Edge". Apply to speak here and learn more about sponsorship opportunities here. At the event, we will also be announcing 25 Top Video Game Startups as Game Changers 2024. Apply or apply today!
In its fourth annual Connected Consumer Survey, Deloitte found that consumers are increasingly looking to streamline their digital lives by reducing the number of devices they own, while simultaneously embracing virtual experiences and demanding technological innovation.
The study, conducted with more than 2,000 U.S. consumers, provides insight into how people are integrating digital technologies into their lives and sheds light on the challenges and opportunities facing consumers and businesses technologies in the connected world.
One of the key findings from the survey is that households are taking a more strategic approach to appliance consumption. While nearly half of households (48%) purchased at least one new connected device in 2023, the average number of devices per household fell from 25 in 2021 to 21 in 2023.
That means a conscious effort to streamline and eliminate outdated or less useful devices while making room for new ones that better suit their needs, said Deloitte, the leading accounting and consulting firm used by 90% Fortune 500 companies and over 8,500 US-based private companies.
However, managing the growing number of devices and subscriptions remains a challenge for many consumers. The survey reveals that 41% of respondents dislike managing their devices and 28% feel overwhelmed by the sheer number of devices and subscriptions they have to manage. (I got the Rocket Money app to reduce the number of subscriptions I have).
This highlights an opportunity for technology companies to help their clients navigate the complexities of the digital landscape and strike a balance that maximizes the benefits of connected living, Deloitte said.
The study also sheds light on changing work organization preferences. Demand for hybrid work has increased, with 56% of employed adults working remotely or in a hybrid way at their main job in the past year.
This shift is driven by a desire for better relationships with family and co-workers, better health, and increased well-being. As hybrid working becomes more prevalent, companies are encouraged to update and improve their technology solutions to meet the changing needs of employees.
Virtual healthcare has grown in popularity, with 42% of respondents having received at least...
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