Johanna Ortiz RTW Spring 2023
Johanna Oritiz has traveled the world to collect a treasure trove of inspirations, from the colors of sarees to India, filtered through the flora and fauna of her home country of Colombia, and with an added touch of Spanish flamenco for this season's collection of feminine dresses.
In bright greens, deep purples and rich browns, Ortiz played up the theme of travel with palm tree prints, triple-tired skirts and fringed mantoncillos that served dual purposes throughout the collection, first as traditional blankets, then translated to fringe on skirts and 70s-inspired backless dresses. There were ruffles in her skirts this season, but she still cuts a sharp blazer for a modern twist.
As always, Ortiz's accessories were an intriguing highlight, especially his hand-woven bags. hand. Each was unique and takes months to make. This season, some were in the shape of a mask, inspired by the Embera tradition, talismans for an evening.
Ortiz insists on keeping its production in Colombia even as its business grows. She works with local artisans and has set up a trade school to teach sewing-level crafts. It also offers a new philosophy, that of staying small.
As orders increase, "it's become a challenge," Ortiz said. "But I don't want to make it, like, massive. I just want to make it unique and relevant to those who really appreciate it,” she said of her brand, which has developed a loyal following.
"People tell me you have to produce [outside Colombia] to get bigger, to sell more, but I think I want to keep it the way I do - simple."
To draw inspiration from all these traditions, its vision is very modern.
Johanna Oritiz has traveled the world to collect a treasure trove of inspirations, from the colors of sarees to India, filtered through the flora and fauna of her home country of Colombia, and with an added touch of Spanish flamenco for this season's collection of feminine dresses.
In bright greens, deep purples and rich browns, Ortiz played up the theme of travel with palm tree prints, triple-tired skirts and fringed mantoncillos that served dual purposes throughout the collection, first as traditional blankets, then translated to fringe on skirts and 70s-inspired backless dresses. There were ruffles in her skirts this season, but she still cuts a sharp blazer for a modern twist.
As always, Ortiz's accessories were an intriguing highlight, especially his hand-woven bags. hand. Each was unique and takes months to make. This season, some were in the shape of a mask, inspired by the Embera tradition, talismans for an evening.
Ortiz insists on keeping its production in Colombia even as its business grows. She works with local artisans and has set up a trade school to teach sewing-level crafts. It also offers a new philosophy, that of staying small.
As orders increase, "it's become a challenge," Ortiz said. "But I don't want to make it, like, massive. I just want to make it unique and relevant to those who really appreciate it,” she said of her brand, which has developed a loyal following.
"People tell me you have to produce [outside Colombia] to get bigger, to sell more, but I think I want to keep it the way I do - simple."
To draw inspiration from all these traditions, its vision is very modern.
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