New athletics brand aims to keep women's sports for women

As A ancient competitive gymnast And A seasoned fashion executive, Jennifer Sey doesn't shy far Since THE controversial, And her new business, XX-XY Athletics, East No exception.

THE Just Launched direct to consumer brand XX-XY refers to has THE XY-sex determination system that East used has to classify a lot the mammals, including humans. THE path Sey see he, THE Athletic wear the company beginning come has A time When elite women athletes are has risk of losing THE protections of Title IX, THE federal civil rights law pass In 1972 that forbidden based on gender discrimination In any of them at the federal level finance educative programs, including sports. Sey takes issue with THE movement has redefine Women's sports as For anybody WHO identifies as A women below What She see as THE FAKE affirmation that male Corsica athletes TO DO not to have physical benefits on girls And woman.

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XX-XY press material strengthens that notion: "If THE premise that allow For trans-identified males has compete In Women's sports East taken has It is conclusion — that there are No physical differences between THE sexes — Women's sports will Ultimately cease has exist. »

In addition has spelling out her views And THE brands ethos during A recent interview, Sey East functioning with A little controversial athletes, including ancient college swimmers Riley Sheaths And Paula Scanlan And defenders as Chloe Cole, has propagated THE word. Sey dispute that "THE Single the biggest determining In athletic performance East biological sex And people are Also afraid has talk up has say, 'This needs has be fair. Girls And women need A even playing field.' When You come up with another solution, everyone has A RIGHT has compete. Everyone has A chance When You come up with A open category. This East not about exclusion," She said.

Sey has speak out about Women's sports Before. A ancient seven times member of THE WE. Women's national team And THE 1986 all around national champion, She detailed abuse In THE sport In her First of all memory, “Crayed Up," In 2008 And follow up that up by produce THE 2020 Netflix documentary "Athlete A" about sexual abuse has THE Olympic Games level, including THE crimes of Larry Nasser.

"He seems SO banal NOW Since THE [Larry] Nassar scandal And #Me too, but It is hard has describe how scary he was has stay up And say he [In 2008] And how controversial he was," She said, alleging that She was threat verbally And with legal action. "But he was important has stay up has say that young athletes were be hurt. »

Sey, A mother of four, has confronted controversial Before, having publicly critical THE extended closing of san that of François public schools during THE pandemic. After 23 years, She got out Levi Strauss & Co. as brand president And concentrate on her own creative projects. Her documentary "Generation COVID" about THE impact of THE pandemic on students East In post-production. Sey said She had not foreseen has to start her own business, but expected has back has THE industry has work For another farm After A little years. But THE interview process do her decide has "succeed Or fail on her own terms" instead of functioning For someone otherwise.

HAS 55, Sey East not interested In listen has other people say her how has TO DO This, what is this fake with her, What She doesn't know Or that She doesn't know how has talk has women. She said, "I am just do with people narrative Me I don't do it to have enough experience, I am Also controversial, Or don't do it know digital even However I directed e-commerce For A of THE the biggest brands In THE world For three years. »