Stripe & Stare's long-lasting formula

In pre-pandemic times, the Victoria and Albert Museum in London chose Stripe & Stare as its underwear brand the future. It was during the museum's 2016 retrospective on underwear through the ages and how underwear reflected women's liberation.

Stripe & Stare manufactures panties in beech and Tencel micro modal fabrics. Courtesy photo

The British brand was just getting started. (Stripe & Stare officially launched in 2017 after roughly a decade of research and development in sustainable fabrics and sourcing.) But the museum chose the fledgling brand precisely because it reflected the theme of exposure: Stripe & Stare's fabrics were soft and liberating.

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"They said they chose our product because of our commitment to sustainability and fun designs and seductive designs that provide maximum comfort, which represented the future of underwear,” Katie Lopes, the company's co-founder and creative director, told WWD.

Stripe & Stare makes bras and sets. Courtesy photo

The ultra-girly assortment is also suitable for a museum. It's like eye candy. There are bright neon colors, alongside patterns of stripes, stars, rainbows, hearts, animal prints, catchy phrases and other playful designs. There are also rompers and tank tops and men's underwear and swim dresses. (It's British for dresses.)

Stripe & Stare's long-lasting formula

In pre-pandemic times, the Victoria and Albert Museum in London chose Stripe & Stare as its underwear brand the future. It was during the museum's 2016 retrospective on underwear through the ages and how underwear reflected women's liberation.

Stripe & Stare manufactures panties in beech and Tencel micro modal fabrics. Courtesy photo

The British brand was just getting started. (Stripe & Stare officially launched in 2017 after roughly a decade of research and development in sustainable fabrics and sourcing.) But the museum chose the fledgling brand precisely because it reflected the theme of exposure: Stripe & Stare's fabrics were soft and liberating.

Related Galleries

"They said they chose our product because of our commitment to sustainability and fun designs and seductive designs that provide maximum comfort, which represented the future of underwear,” Katie Lopes, the company's co-founder and creative director, told WWD.

Stripe & Stare makes bras and sets. Courtesy photo

The ultra-girly assortment is also suitable for a museum. It's like eye candy. There are bright neon colors, alongside patterns of stripes, stars, rainbows, hearts, animal prints, catchy phrases and other playful designs. There are also rompers and tank tops and men's underwear and swim dresses. (It's British for dresses.)

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