The term 'heroine chic' must die - even as the skinny cult rages on
With the headline "Bye-bye booty: heroine chic is back", a New York Post article this month announced that slimming was back in fashion . Or maybe he never left. No, it's gone, but it's come back, perhaps in reaction to the last decade of progress on size inclusivity in the fashion industry.
The response to the Post's glorification of heroin chic was a wave of dissent. “OUR BODIES ARE NOT TRENDS. SAY IT WITH ME,” Jameela Jamil wrote on Instagram. "I'm starting Not Hungry Chic. Happy chic. Fuck off Chic? Anything but that." Vogue culture writer Emma Specter tweeted: we all have to adhere to the first levels of mandatory slimming realize I'll just………wear these things with my big and nice belly hanging out?"
Many items have been published, with the authors worrying that brands have co-opted the body positivity movement of the 2010s, rendering it meaningless, or positing that our obsession with thinness never went away.
The Post's title seems to confuse "heroine chic" - the 90s look characterized by grunge Calvin Klein ads featuring avatars like Kate Moss and Jaime King - with a general cult of thinness, a perennial problem in the industry. Both are concerning, but the term "heroine chic" proves particularly problematic, given the current opioid crisis and its devastating past.
"Heroine chic" isn't just an aesthetic: it was invented after the...
With the headline "Bye-bye booty: heroine chic is back", a New York Post article this month announced that slimming was back in fashion . Or maybe he never left. No, it's gone, but it's come back, perhaps in reaction to the last decade of progress on size inclusivity in the fashion industry.
The response to the Post's glorification of heroin chic was a wave of dissent. “OUR BODIES ARE NOT TRENDS. SAY IT WITH ME,” Jameela Jamil wrote on Instagram. "I'm starting Not Hungry Chic. Happy chic. Fuck off Chic? Anything but that." Vogue culture writer Emma Specter tweeted: we all have to adhere to the first levels of mandatory slimming realize I'll just………wear these things with my big and nice belly hanging out?"
Many items have been published, with the authors worrying that brands have co-opted the body positivity movement of the 2010s, rendering it meaningless, or positing that our obsession with thinness never went away.
The Post's title seems to confuse "heroine chic" - the 90s look characterized by grunge Calvin Klein ads featuring avatars like Kate Moss and Jaime King - with a general cult of thinness, a perennial problem in the industry. Both are concerning, but the term "heroine chic" proves particularly problematic, given the current opioid crisis and its devastating past.
"Heroine chic" isn't just an aesthetic: it was invented after the...
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