Boycott of X-rated advertising accelerates amid storm of anti-Semitism

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Companies like Apple, Disney and IBM have suspended their advertising on amplified an anti-Semitic trope on the platform formerly known as Twitter.

The boycott also gained momentum following an investigation by an American group that reported ads appearing alongside pro-Nazi messages on X.

Mr. Musk denied his post was anti-Semitic and threatened legal action following the ad investigation. said it had identified ads purchased by high-profile companies alongside messages containing quotes from Hitler, praise of Nazis and Holocaust denial. A spokesperson for X told the BBC that the company does not intentionally place brands "next to this type of content" and the platform is dedicated to combating anti-Semitism. ="ssrcss-1q0x1qg-Paragraph e1jhz7w10">Mr. Musk said on Saturday that X would file a lawsuit. "thermonuclear trial" against Media Matters "split-second court opens Monday." He said the group's report had "distorted the real user experience...