Matty Bovan from Yorkshire makes his fashion debut in Milan with the support of D&G

It was in Milan via Yorkshire on the last weekend of his fashion week that young British designer Matty Bovan presented his collection to the Italian program for the first time - thanks to the financial support of major labels Dolce & Gabbana.

Design duo Domenico Dolce and Stefano Gabbana contacted the York-based designer after seeing his work on Instagram, offering him the use of their design team, access to their archives and financial support to stage his Spring/Summer 2023 show in Italy.

Bovan has reissued Dolce & Gabbana signatures, such as the corset and distressed denim, and turned them on their head with her trademark prismatic knits and hand-painted fabrics in her largest collection to date.

Ashley Graham models a corset in Matty Bovan's show.

With most of the collection made in Yorkshire by local artisans, sequins recycled from the Manchester-based Sustainable Sequin Company, and mirrored conical hats made by legendary hatter Stephen Jones driven from London to Italy, it was a show that took the best of Britons abroad.

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"It's a natural way for me to work," Bovan said before the show. “I like to give clothes energy and soul. They can't be dead [or] factory-made. They must have life. ”

But it was also about financial incentives. With the simplest of fashion shows starting around the £20,000 mark, it's no secret that small brands like Bovan need financial help to pull off something of this magnitude. /p>

Matty Bovan from Yorkshire makes his fashion debut in Milan with the support of D&G

It was in Milan via Yorkshire on the last weekend of his fashion week that young British designer Matty Bovan presented his collection to the Italian program for the first time - thanks to the financial support of major labels Dolce & Gabbana.

Design duo Domenico Dolce and Stefano Gabbana contacted the York-based designer after seeing his work on Instagram, offering him the use of their design team, access to their archives and financial support to stage his Spring/Summer 2023 show in Italy.

Bovan has reissued Dolce & Gabbana signatures, such as the corset and distressed denim, and turned them on their head with her trademark prismatic knits and hand-painted fabrics in her largest collection to date.

Ashley Graham models a corset in Matty Bovan's show.

With most of the collection made in Yorkshire by local artisans, sequins recycled from the Manchester-based Sustainable Sequin Company, and mirrored conical hats made by legendary hatter Stephen Jones driven from London to Italy, it was a show that took the best of Britons abroad.

>

"It's a natural way for me to work," Bovan said before the show. “I like to give clothes energy and soul. They can't be dead [or] factory-made. They must have life. ”

But it was also about financial incentives. With the simplest of fashion shows starting around the £20,000 mark, it's no secret that small brands like Bovan need financial help to pull off something of this magnitude. /p>

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