There’s a lot of exciting hardware on the horizon for Apple, but it’s all about a better Siri experience.
Brigitte Carey Editor-in-chief
Bridget Carey is an award-winning journalist who helps you improve your life while having a great time being entertained. Her CNET-exclusive videos take you behind the scenes as she covers new trends, experiences and original gadgets. His weekly video show, “One More Thing,” explores what’s new in the Apple world and what’s to come. She started as a reporter at the Miami Herald with columns in syndicated newspapers for product reviews and social media advice. Today, she’s a mom who also stays on top of trends in the toy and robot industry. (Kids love robots.)
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- Bridget spent more than 18 years as a consumer technology journalist, hosting daily technology news shows and writing columns for syndicated newspapers. She is a frequent guest on national radio and television networks, including ABC, CBS, CNBC and NBC.
It’s a great time for a hardware specialist to lead Apple. When John Ternus takes the helm in September as the company’s new CEO, analysts expect Apple to launch a whole new generation of devices: a foldable iPhone. There are also rumors that we could soon see Apple’s smart glasses and a smart home hub.
It certainly won’t be a slow start for Ternus, who currently oversees all of Apple’s hardware engineering. But he will also be responsible for tackling new challenges in AI and manufacturing, as I explore in this week’s One More Thing episode, embedded below.
Watch this: The biggest battles ahead for Apple’s next CEO, John Ternus
CEO Tim Cook is handing over the reins after 15 years of building Apple into a tech giant. Cook was a supply chain and logistics wizard, but it may take a material mind like Ternus to develop Apple into the AI age. This week, my colleagues also looked back at Cook’s influence, highlighting the biggest products launched during his tenure and his legacy of turning Apple gadgets into status symbols.
But Cook isn’t leaving Apple completely. His influence continues as he assumes the role of executive chairman of Apple’s board of directors. You could see him continuing to play the role of Washington whisperer, as the company said Cook would “engage with policymakers around the world.”
This leaves Ternus free to focus its energy on launching new products. His first mission? Make sure that improved custom Siri works really well on these fun new gadgets this fall. Because if it fails, it’s going to be a tough first year.
Watch this: What’s next for Apple without Tim Cook at the helm
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Bridget Carey is an award-winning journalist who helps you improve your life while having a great time being entertained. Her CNET-exclusive videos take you behind the scenes as she covers new trends, experiences and original gadgets. His weekly video show, “One More Thing,” explores what’s new in the Apple world and what’s to come. She started as a reporter at the Miami Herald with columns in syndicated newspapers for product reviews and social media advice. Today, she’s a mom who also stays on top of trends in the toy and robot industry. (Kids love robots.) See full bio
