Elon Musk Might Have a New Way to Boost Twitter Revenue: What It Is and How It Could Brighten Your Social Media Presence

The social media platform Twitter has undergone several changes since a new owner took over in 2022. Now a new plan could see the company sell an item related to the account for the first time.

What happened: Tesla CEO Elon Musk has been pushing for changes and boosting Twitter revenue since acquiring the social media platform for $44 billion in 2022.

Twitter may be reselling old account usernames through online auctions, according to a New York Times report.

Sources say talks have been going on since December to sell usernames.

The report follows Musk's comments that he wanted to free up 1.5 billion usernames by eliminating inactive accounts.

"These are obvious account deletions with no tweets and no login for years," Musk also tweeted.

Musk's tweets have raised concerns about inactive accounts belonging to people who have since died, and whether the accounts could remain in some way a tribute.

A list of potential usernames has not been posted by Twitter or Musk, but will get a lot of attention when posted.

Related link: Elon Musk's reasons for buying Twitter, "I didn't do it to make money, I did to try to help humanity"

Why it matters: The big question will be how much 1.5 billion usernames are worth. Inactive accounts can include one-word usernames, people's names, and potential brands, which might be useful to the right owner.

Twitter usernames are free to create but must be unique, which means some people may not be able to get their favorite account and have to use something less memorable or identifiable.

Twitter does not allow the buying or selling of usernames between users or through marketplaces. Although not reported or said by Musk, it is possible that Twitter could eventually allow username transactions and take reduced payments as a new source of revenue.

Internet domains have become popular over the years as a way for people to anticipate demand and can be resold in marketplaces.

Ethereum name service ENS/USD domains have also become popular in the cryptocurrency and NFT world, with users buying .eth domains from celebrities and brands around the world. hope to be able to sell them at the best price. Addresses from companies such as Samsung, Apple and Amazon have attracted huge offers and sales.

The limited supply of three-digit domain names has also become very valuable for collectors and those looking for a unique Ethereum ETH/USD address.

If Musk's reported plan to sell off old usernames pans out, it won't be the company's first auction to unload old items. In January, Twitter sold old kitchen equipment, furniture, and memorabilia at an auction.

Read Next: How to Buy ENS Domains

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