How anti-hustle culture hurts early-career entrepreneurs

For most people, starting a business takes effort. Even if everything goes according to plan, you're busy finding your concept, defining your message, determining your audience, and preparing to launch or scale. Even if your products and services are an instant hit and you're oversubscribed, there's still a long way to go.

Someone who goes into business expecting everything to go well might be in for a shock. When they hear their first rejection, they take it personally. When a team member leaves, he stays up all night worrying. When their product sells for less than expected or the reseller terminates the contract, or when they are unsure if they should hire someone; it would be a novelty for the contractor who expects an easy ride.

What is anti-scam culture?

The anti-scam culture is a rejection of the idea that business owners should be hustling. The grind, the round-the-clock work, the constant activity that is glorified in some entrepreneurial circles and by some top entrepreneurs. Bustle fan advice is "go for it, do it, do whatever it takes, outdo everyone and keep going". Quitting is for the weak, vacations are for the losers, and you can sleep when you've achieved your goals, not before.

Anti-bustle promoters want you to chill, relax, and make it easy. This all sounds great, but there are sinister undertones. While the culture of hustle can be taken to extremes, leading to burnout, burnout, and various health issues, the anti-hustle culture has dire consequences for the early-career entrepreneur.

Why is the anti-hustle damaging?

The anti-hustle culture doesn't discourage starting a business, but it does discourage many of the practices that help make it a success. It helps you go where your energy is flowing, get away from discomfort, and glide along to an easy work life. He views the concept of resilience as toxic and unnecessary and does not advocate perseverance or perseverance when times are tough. If you have to push for something, it's not your way. If something seems difficult to you, it means there is another path for you to follow.

But here's the problem. While there is value in some parts of anti-hustle culture; namely prioritizing health and wellness, the broader concept is not helpful for those in the early stages of the business. Entrepreneurs use anti-hustle and anti-grind as an excuse for not working hard enough to succeed. They run a lifestyle business without the business.

Imagine rejecting the idea of ​​restlessness in your early years. Rather than putting effort into showing off, showing up, being exceptional, and knocking door after door until you found your version of business success, you sat back and expected it to show up. . Rather than going to networking events, you lie on the beach. Rather than developing a marketing strategy and launch plan, you wait for the phone to ring.

The plan is unlikely to work and we understand why. Without the execution that starting a business requires, it would stay there. Without the preparatory work, the cultures do not appear. No sowing, no harvesting.

Starting a business is hard. Sometimes it seems impossible. There will be times when you want to throw in the towel. But that's not what business owners do. They do what is expected of them to make things work. Occasionally it might be getting up early, working late, skipping a party, making calls they don't want to make, working when they don't feel like it. It's restlessness.

How anti-hustle culture hurts startup entrepreneurs

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Minimize the hard work of success

Not only does the anti-hustle culture create the opposite of tenacity and proactiveness, it also minimizes the success of those who have grown the fruits of their labor. The early stories of successful entrepreneurs aren't ones of relaxation and waiting, they're ones of conversation and action. Questioning the way forward, interviewing an audience, making requests to unlock opportunities. They made hard choices to end up with an easy life, rather than making easy choices that actually lead to hardship later.

Preparing for the journey to be difficult and preparing to raise...