New Fragrances: 10 of the Best

There is no escaping it - good perfume is expensive. It's simply because of the raw materials: plant and flower oils can be extortionate, especially if they're rare or highly sought after. The other thing that makes perfumes more expensive is how they are made. Fragrances are created in layers - made up of top notes, middle (middle) notes and base notes to give more depth to a scent, but this is more expensive as blending the ingredients requires expertise and time. All of this means more money. But here's the thing: more expensive, well-made perfumes last much longer, both on your skin and in the bottle, because you don't need to use a lot of them. Undeniably, there are scented perfumes that are much cheaper, but these tend to be more diluted, created with less valuable ingredients (usually more alcohol than the actual perfume) and you can guarantee the scent will last. not long. Many cheaper perfumes not only wear off very quickly, but they can also leave a weird, artificial “drying” (think of it as an aftertaste) that is completely unlike the original scent. So when you do the math, the cost per wear, a more expensive fragrance makes more sense financially. However, it is expensive. One for the Christmas list…

1. Aerin Rose de Grasse Joyful Bloom £150, esteelauder.co.uk. The latest addition to Aerin2's sublime Rose collection. Guerlain Shalimar Millesime Tonka £90, selfridges.com. An ode to the glorious tonka bean 3. Hermès Violet Volynka £197, hermes.com. A heady fragrance that juxtaposes violets with supple leather 4. Jimmy Choo I Want Choo Forever £68, jimmychoo.com. A blend of black cherry liqueur, jasmine and vetiver 5. Prada Paradoxe £59, boots.com. Neroli goes wonderfully with jasmine6. Bulgari Allegra Baciami Eau de Parfum £200, bulgari.com. Amber meets gardenia in this romantic fragrance 7. Ruth Mastenbrook Firedance £70, ruthmastenbroek.com. A smoky blend of apple, damask rose and patchouli 8. Vyrao The Sixth £165, vyrao.com. Uses ingredients to promote mindfulness 9. Loewe Earth £89, perfumesloewe.com. Truffle, mimosa, violet and pear, unusual but exquisite 10. Jo Malone London, White Moss & Snow Drop Cologne £115, jomalone.co.uk. A festive combination of moss, amber and cardamom

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