Amazon Launches Bedrock for Generative AI, Escalating AI Cloud Wars

Join senior executives in San Francisco on July 11-12 to learn how leaders are integrating and optimizing AI investments for success. Find out more

Yesterday, Amazon launched Bedrock for Generative AI, a life-altering move that also escalated the cloud AI wars that have escalated over the past year.

Bedrock, a new cloud service from AWS, enables developers to build and scale generative AI chatbots and other applications in the cloud, using internal organizational data to refine a variety of great pre-trained language models (LLMs) from Anthropic, AI21 and Stability AI, plus two new LLMs in Amazon's Titan model family.

Amazon CEO Andy Jassy spoke directly about AWS' focus on enterprise AI with Bedrock when he spoke with the Squawk Box from CNBC yesterday.

"Most companies want to use these great language models, but really good ones take billions of dollars to train and many years, and most companies don't want to go through that," he said. he declares. “So what they want to do is they want to work from an already big and awesome fundamental model and then have the ability to customize it for their own purposes. And that's what Bedrock is."

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According to Gartner analyst Sid Nag, with the buzz and excitement around generative AI news from Google and Microsoft, Amazon was late to follow suit.

“Amazon had to do something,” he told VentureBeat in an interview. "Cloud providers are obviously best suited to handle data-heavy generative AI because they're the ones delivering these large-scale cloud storage offerings."

Bedrock, he explained, provides a usability meta-layer for core models on AWS. Amazon also claims in particular its ability to provide a secure environment for organizations to use this type of AI, he added. "Organizations want to create their own walled garden in a generative AI model, so I think you'll see more and more of that," he said.

In addition, Amazon's Code Whisperer, which is an AI-based coding companion that uses an LLM under the hood and supports Python, Java, JavaScript, and other languages, is also listed. a key effort to ensure AWS is competitive in cloud AI, says Nag.

Multiple Bedrock Models Make Amazon's AWS Attractive

Emad Mostaque, CEO of Stability AI, pointed out that Bedrock's offering of multiple models, including Stable Diffusion, fits with Amazon's history of focusing on choice. "In his original $100 billion revenue plan, Jeff Bezos projected that half of that revenue would come from Amazon products and the other half from third parties through their marketplace," he told VentureBeat in a post.

Although it may have come as a surprise...

Amazon Launches Bedrock for Generative AI, Escalating AI Cloud Wars

Join senior executives in San Francisco on July 11-12 to learn how leaders are integrating and optimizing AI investments for success. Find out more

Yesterday, Amazon launched Bedrock for Generative AI, a life-altering move that also escalated the cloud AI wars that have escalated over the past year.

Bedrock, a new cloud service from AWS, enables developers to build and scale generative AI chatbots and other applications in the cloud, using internal organizational data to refine a variety of great pre-trained language models (LLMs) from Anthropic, AI21 and Stability AI, plus two new LLMs in Amazon's Titan model family.

Amazon CEO Andy Jassy spoke directly about AWS' focus on enterprise AI with Bedrock when he spoke with the Squawk Box from CNBC yesterday.

"Most companies want to use these great language models, but really good ones take billions of dollars to train and many years, and most companies don't want to go through that," he said. he declares. “So what they want to do is they want to work from an already big and awesome fundamental model and then have the ability to customize it for their own purposes. And that's what Bedrock is."

Event

Transform 2023

Join us in San Francisco on July 11-12, where senior executives will discuss how they've integrated and optimized AI investments for success and avoided common pitfalls.

Register now

According to Gartner analyst Sid Nag, with the buzz and excitement around generative AI news from Google and Microsoft, Amazon was late to follow suit.

“Amazon had to do something,” he told VentureBeat in an interview. "Cloud providers are obviously best suited to handle data-heavy generative AI because they're the ones delivering these large-scale cloud storage offerings."

Bedrock, he explained, provides a usability meta-layer for core models on AWS. Amazon also claims in particular its ability to provide a secure environment for organizations to use this type of AI, he added. "Organizations want to create their own walled garden in a generative AI model, so I think you'll see more and more of that," he said.

In addition, Amazon's Code Whisperer, which is an AI-based coding companion that uses an LLM under the hood and supports Python, Java, JavaScript, and other languages, is also listed. a key effort to ensure AWS is competitive in cloud AI, says Nag.

Multiple Bedrock Models Make Amazon's AWS Attractive

Emad Mostaque, CEO of Stability AI, pointed out that Bedrock's offering of multiple models, including Stable Diffusion, fits with Amazon's history of focusing on choice. "In his original $100 billion revenue plan, Jeff Bezos projected that half of that revenue would come from Amazon products and the other half from third parties through their marketplace," he told VentureBeat in a post.

Although it may have come as a surprise...

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