Molly-Mae Hague banned Instagram post of Pretty Little Thing

Image source, Getty Images

Molly-Mae Hague a had another banned Instagram post, this time after she didn't include any mention that it was an advertisement. in trouble with the Advertising Standards Authority (ASA).

She posted a picture of herself wearing a Pretty Little Thing (PLT) dress, along with a 'a link to buy on its story.

The ASA said it was not "immediately clear" that it had a business interest in PLT.

Molly-Mae is the creative director at the company, with PLT confirming that their contract specifically stated the obligation for her to include disclosure" £ad" in posts.

Someone who saw the former Love Islander's post on Halloween last year complained, claiming that the announcement did not clearly state its commercial intent.

The ASA said: "We noted that the story appeared in the own account of Molly-Mae H ague and contained no indication that it was a marketing communication."

A spokeswoman for Molly-Mae said the disclosure " #ad" had been left in error and would be used in the future.

PLT also said it had reminded Molly-Mae of the obligation to avoid similar errors in the future.