Retrofete Celebrates SoHo Pop-up
Retrofete, a New York-based ready-to-wear brand, threw a party on Thursday night to celebrate its New York pop-up at 99 Spring Street. Among the 150 guests were Christine Quinn, Camille Kostek, Shea Marie and Sophia Culpo.
"An in-person shopping experience was a natural step for the brand," said Ohad Seroya , creative director and co-founder of Retrofete. "I was looking forward to having a space that was truly ours - where we could connect with our buyers face-to-face. Years of preparation - we thought what better way to celebrate this major milestone than to host a Retrofete-style party. My vision for this pop-up was to bring the Retrofete spirit into reality. It's something I'm honored to share with New York, the city that made me."
Related GalleriesSeroya and Aviad Klin co-founded Retrofete in 2018 and the brand has been worn by celebrities such as Selena Gomez, Gwyneth Paltrow, Taylor Swift, Michelle Obama, Paris Hilton and Jennifer Lopez.
A lens for the brand, which sells at retailers such as FWRD, Revolve, Intermix, Bloomingdale's, Nordstrom and Neiman Marcus, is slated to open a permanent outlet in downtown New York in 2023.
Christine QuinnMike Vitelli/BFA.comNeon-lit patterns decorated the walls of the pop-up, incorporating the brand's signature logo into the whole store. Large suspended crystal installations created a shimmering backdrop for Retrofete's sequined dresses. The store offers a mix of gala dresses and more casual styles with luxe Italian denim silhouettes. The collections featured in the pop-up are fall, holiday, bridal and accessories, as well as select styles from the new Retrofete x May Mashian collection. Mashian, as noted, is an Israeli couture designer who collaborated with Retrofete on a five-piece gown capsule that launched in October on retrofete.com followed by Frwd.com in November.
DJ and model Rachel Winters entertained guests, along with dance performances lit by Ianthe Mellors and Rosie Critelli. The space was designed by Bond, in collaboration with Kate Reeder, Seroya and Daniel Marcella.
Retrofete, a New York-based ready-to-wear brand, threw a party on Thursday night to celebrate its New York pop-up at 99 Spring Street. Among the 150 guests were Christine Quinn, Camille Kostek, Shea Marie and Sophia Culpo.
"An in-person shopping experience was a natural step for the brand," said Ohad Seroya , creative director and co-founder of Retrofete. "I was looking forward to having a space that was truly ours - where we could connect with our buyers face-to-face. Years of preparation - we thought what better way to celebrate this major milestone than to host a Retrofete-style party. My vision for this pop-up was to bring the Retrofete spirit into reality. It's something I'm honored to share with New York, the city that made me."
Related GalleriesSeroya and Aviad Klin co-founded Retrofete in 2018 and the brand has been worn by celebrities such as Selena Gomez, Gwyneth Paltrow, Taylor Swift, Michelle Obama, Paris Hilton and Jennifer Lopez.
A lens for the brand, which sells at retailers such as FWRD, Revolve, Intermix, Bloomingdale's, Nordstrom and Neiman Marcus, is slated to open a permanent outlet in downtown New York in 2023.
Christine QuinnMike Vitelli/BFA.comNeon-lit patterns decorated the walls of the pop-up, incorporating the brand's signature logo into the whole store. Large suspended crystal installations created a shimmering backdrop for Retrofete's sequined dresses. The store offers a mix of gala dresses and more casual styles with luxe Italian denim silhouettes. The collections featured in the pop-up are fall, holiday, bridal and accessories, as well as select styles from the new Retrofete x May Mashian collection. Mashian, as noted, is an Israeli couture designer who collaborated with Retrofete on a five-piece gown capsule that launched in October on retrofete.com followed by Frwd.com in November.
DJ and model Rachel Winters entertained guests, along with dance performances lit by Ianthe Mellors and Rosie Critelli. The space was designed by Bond, in collaboration with Kate Reeder, Seroya and Daniel Marcella.
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