Why Deepfake Phishing is a Looming Disaster
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All is not always what it seems. As artificial intelligence (AI) technology has advanced, individuals have exploited it to distort reality. They created synthetic images and videos of everyone from Tom Cruise and Mark Zuckerberg to President Obama. While many of these use cases are innocuous, other applications, such as deepfake phishing, are far more nefarious.
A wave of malicious actors are leveraging AI to generate synthetic audio, image, and video content designed to impersonate trusted individuals, such as CEOs and other executives, to trick employees to transmit information.
Yet most businesses are simply not prepared to deal with these types of threats. In 2021, Gartner analyst Darin Stewart wrote a blog post warning that "as companies scramble to defend against ransomware attacks, they are doing nothing to prepare for an impending synthetic media attack. ".
With AI advancing rapidly and vendors like OpenAI democratizing access to AI and machine learning through new tools like ChatGPT, companies cannot afford to ignore the threat of engineering social pose posed by deepfakes. If they do, they will make themselves vulnerable to data breaches.
EventOn-Demand Smart Security Summit
Learn about the essential role of AI and ML in cybersecurity and industry-specific case studies. Watch the on-demand sessions today.
look hereAlthough deepfake technology is still in its infancy, it is growing in popularity. Cybercriminals are already beginning to experiment with it to launch attacks against unsuspecting users and organizations.
According to the World Economic Forum (WEF), the number of online deepfake videos is growing at an annual rate of 900%. Meanwhile, VMware finds that two in three defenders say they've seen malicious deepfakes used as part of an attack, a 13% increase from last year.
These attacks can be devastatingly effective. For example, in 2021, cybercriminals used AI voice cloning to impersonate the CEO of a...
Check out all the Smart Security Summit on-demand sessions here.
All is not always what it seems. As artificial intelligence (AI) technology has advanced, individuals have exploited it to distort reality. They created synthetic images and videos of everyone from Tom Cruise and Mark Zuckerberg to President Obama. While many of these use cases are innocuous, other applications, such as deepfake phishing, are far more nefarious.
A wave of malicious actors are leveraging AI to generate synthetic audio, image, and video content designed to impersonate trusted individuals, such as CEOs and other executives, to trick employees to transmit information.
Yet most businesses are simply not prepared to deal with these types of threats. In 2021, Gartner analyst Darin Stewart wrote a blog post warning that "as companies scramble to defend against ransomware attacks, they are doing nothing to prepare for an impending synthetic media attack. ".
With AI advancing rapidly and vendors like OpenAI democratizing access to AI and machine learning through new tools like ChatGPT, companies cannot afford to ignore the threat of engineering social pose posed by deepfakes. If they do, they will make themselves vulnerable to data breaches.
EventOn-Demand Smart Security Summit
Learn about the essential role of AI and ML in cybersecurity and industry-specific case studies. Watch the on-demand sessions today.
look hereAlthough deepfake technology is still in its infancy, it is growing in popularity. Cybercriminals are already beginning to experiment with it to launch attacks against unsuspecting users and organizations.
According to the World Economic Forum (WEF), the number of online deepfake videos is growing at an annual rate of 900%. Meanwhile, VMware finds that two in three defenders say they've seen malicious deepfakes used as part of an attack, a 13% increase from last year.
These attacks can be devastatingly effective. For example, in 2021, cybercriminals used AI voice cloning to impersonate the CEO of a...
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