WME Fashion taps a new leader in the media world
Endeavor has tapped a fashion insider to lead its fashion portfolio, WME Fashion.
Susan Plagemann has been named president of WME Fashion, heading Art + Commerce, IMG Fashion Events and Properties, IMG Models and The Wall Group. Essentially, she oversees a portfolio that covers things like image building, exposure, endorsements, cross-promotions and more.
Most recently, Plagemann was commercial director of the style division of Condé Nast. Before that, she was editor of American Vogue. Last September, during New York Fashion Week, she left the company after more than a decade of career.
Plagemann was unavailable Friday to discuss his plans, according to a WME spokesperson.
She will be based in New York when she begins her new role later this month. Improving synergies between Endeavor's fashion, sports and entertainment businesses will be a priority. With all of these fields coming together and the eagerness of models, athletes, creatives and other influencers to expand their business ventures, there are plenty of crossover opportunities for WME Fashion's newest recruit. In addition, WME's fashion portfolio spans a range of services including talent representation, event ownership and production, consulting and original content creation.
Associated GalleriesThe news of his appointment comes days after Endeavour, which also owns the UFC, in addition to WME and IMG, posted solid second-quarter revenue, fueled by its sports, live events and talent representation operations, as Variety reported in August. 11. Year-over-year revenue earned in its key units. Strong demand for sports and events helped Endeavor post net income of $42.2 million on revenue of $1.3 billion, an increase of approximately 18% over to a year ago.
Plagemann joined Condé Nast in January 2010 as vice president and editor of Vogue. In 2018, she was elevated to commercial director of the style division. In this capacity, she oversaw fashion, beauty, luxury and retail revenue for all of Condé Nast. The executive also ran the business sides of Vogue, Vanity Fair, GQ, Allure and Glamour. She left Condé Nast during one of the publisher's corporate reorganizations aimed at cutting costs as it seeks to make its operations less reliant on print revenue and grow its digital business.
>Earlier in his career, Plagemann worked at Hearst Magazines. At various points in her career, she served as Vice President and Publisher of Marie Claire, Vice President and Publisher of Lifetime, Publisher of Cosmopolitan and Associate Publisher, Advertising at Esquire.
Plagemann came into contact with the controversy in December 2020. Around this time, The New York Times reported that Plagemann, who is white, was criticizing the covers of Vanity Fair under editor Radhika Jones, with two people alleging that she said the magazine should feature "more people who look like us". However, a company spokesperson denied this to The Times.
Endeavor has tapped a fashion insider to lead its fashion portfolio, WME Fashion.
Susan Plagemann has been named president of WME Fashion, heading Art + Commerce, IMG Fashion Events and Properties, IMG Models and The Wall Group. Essentially, she oversees a portfolio that covers things like image building, exposure, endorsements, cross-promotions and more.
Most recently, Plagemann was commercial director of the style division of Condé Nast. Before that, she was editor of American Vogue. Last September, during New York Fashion Week, she left the company after more than a decade of career.
Plagemann was unavailable Friday to discuss his plans, according to a WME spokesperson.
She will be based in New York when she begins her new role later this month. Improving synergies between Endeavor's fashion, sports and entertainment businesses will be a priority. With all of these fields coming together and the eagerness of models, athletes, creatives and other influencers to expand their business ventures, there are plenty of crossover opportunities for WME Fashion's newest recruit. In addition, WME's fashion portfolio spans a range of services including talent representation, event ownership and production, consulting and original content creation.
Associated GalleriesThe news of his appointment comes days after Endeavour, which also owns the UFC, in addition to WME and IMG, posted solid second-quarter revenue, fueled by its sports, live events and talent representation operations, as Variety reported in August. 11. Year-over-year revenue earned in its key units. Strong demand for sports and events helped Endeavor post net income of $42.2 million on revenue of $1.3 billion, an increase of approximately 18% over to a year ago.
Plagemann joined Condé Nast in January 2010 as vice president and editor of Vogue. In 2018, she was elevated to commercial director of the style division. In this capacity, she oversaw fashion, beauty, luxury and retail revenue for all of Condé Nast. The executive also ran the business sides of Vogue, Vanity Fair, GQ, Allure and Glamour. She left Condé Nast during one of the publisher's corporate reorganizations aimed at cutting costs as it seeks to make its operations less reliant on print revenue and grow its digital business.
>Earlier in his career, Plagemann worked at Hearst Magazines. At various points in her career, she served as Vice President and Publisher of Marie Claire, Vice President and Publisher of Lifetime, Publisher of Cosmopolitan and Associate Publisher, Advertising at Esquire.
Plagemann came into contact with the controversy in December 2020. Around this time, The New York Times reported that Plagemann, who is white, was criticizing the covers of Vanity Fair under editor Radhika Jones, with two people alleging that she said the magazine should feature "more people who look like us". However, a company spokesperson denied this to The Times.
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