Some Amazon Fire TVs automatically play full-screen ads on startup (updated)

Update, November 24, 2023 (2:20 MP AND) : Amazon has NOW provided A statement has Android Authority. A spokesperson For THE business states:

Clients love THE ability has discover new TV watch And movies on Fire Television - and, as with Nothing We TO DO, were always look has TO DO that experience better. OUR most recent update has THE Fire TV House screen means clients will to start on THE Learn More button of A of OUR most popular locations has discover something great has watch. If clients would be prefer not has watch THE Preview clips, Or TO DO SO silently, they can update by to visit Settings > Preferences on their Fire TV devices.

THE new Fire TV House screen will to roll out has Fire TV clients worldwide on THE future month on all Fire TV devices released After 2016.

Original article, November 24, 2023 (5:50 a.m. AM AND) : Most of We to use A clever TV these days, mostly has flow new TV watch And movies. There East A plot of to focus on content Discovery on A clever TV user interface, as What East watch has THE user In THE First of all minute likely dictates What most of We would be watch For THE following hour. But organic content East slowly be replaced by announcement content In most prominent clever TV platforms. Amazon East socket he A stage in front by automatically playing A announcement directly on to start up, with No user to input beyond switching THE TV lit.

User reports (spotted by 9to5Google) indicate that a few Fire TV the owners are seeing full screen video ads that autoplay on to start up. THE user did not even to start navigate THE TV interface; THE announcement began Since THE homepage himself without any of them interaction. A video of This behavior, as sharing by THE user, has has been reproduced below:

THE user reported This on A Fire TV, but THE issue has Also has been reported on Fire TV The sticks, SO he East likely related has THE wider Fire Operating system platform.

Useless has say, such autoplay ads are pretty intrusive, And We all to hate he on other platforms that to have adopted autoplay ads. Imagine if your phone plays A announcement each time You wake up up THE locked screen; that East What This experience East similar has. This Also is not it THE only announcement on THE user interface, as Amazon makes a lot of other monetization surface available has advertisers. Other clever TV platforms are Also In THE even boat.

If You are look has stop these autoplay full screen ads on boot, follow these steps:

Go has Settings > Preferences > Featured Content on your Fire Operating system device. Disable Allow Video Autoplay. This will turn disabled THE video ads And to show only static pictures. Disable Allow audio Autoplay. To use This setting if You don't do it spirit autoplay video (And prefer he on static picture ads) but would be as THE ads has play muted.

We have reached out has Amazon For A comment And more details. GOOD update THE article When We hear back Since them.