The Ticket: Stacy Sherman on how to design customer experiences that drive loyalty

With customer expectations has A all the time high, It is No surprise that companies are permanently on THE attention For new And effective manners has raise THE customer experience. In This day And age, clients to have A world of choice has their tip of the fingers For almost each need, SO THE experience You create For them can be TO DO Or break.

But design And regularly iterate on A customer journey East No little feat. Just think about how a lot touchpoints A user has with your business, Since THE moment they First of all encounter your brand RIGHT through has them become A happy customer And beyond. They all add up, And THE clients experience needs has be consistent through all of those touch points, Or There is A real risk that they go get frustrated – And Ultimately look elsewhere.

This weeks guest on THE Ticket podcast, CX author And speaker Stacy Sherman, East A expert has turning that suction In reality. In This episode, She joined OUR Director of Human Support Police officer Stapleton has discuss her Do CX RIGHT frame has design A come out customer experience has help You get – And keep – clients, And actions her best practices For accountability your teams And create A culture of customer excellence.

Here are a few key take away food Since THE discussion:

THE importance of TO DO: Thought And talk about THE customer experience are great First of all not, but they go only get You SO far. HAS be successful, companies must to focus on moving Since planning has action. Go back has the basics : Customer journey design can be complex, but THE most important thing East has get THE the basics RIGHT. To walk In your clients' shoes has to understand THE experience. Do he simple, intuitive, And most important, No frustrating. Don't do it assume – to validate: HAS create A successful customer experience, THE key East has to validate your approach with real clients has ensure It is meeting real needs. This will enable You has place gaps And address them In order has continue delightful clients. Happy teams create happy clients: A great customer experience departures Since In, SO It is vital has ensure your teams feel estimated, appreciated, And together up For success has deliver customer Excellency. Create A culture of customer Excellency: Customer experience doesn't to start And END with your First line teams. Your clients will to have interaction with teams Since through your business all along their journey, SO It is important has cultivate A sense of sharing responsibility And commitment has ensure they to have A strong, consistent experience. To understand Or AI can improve THE human experience: AI East A powerful tool, but he should not be thought of as A replacement For human interaction. Businesses should take THE time has go through their customer journey And figure out Or he makes sense has inject AI, And Or THE human touch should be priority.

If You appreciate OUR discussion, check out more episodes of OUR podcast. You can follow on Apple Podcasts, Spotify, YouTube or to input RSS feed your player of choice.