Best of G2 Badges: 2022 Customer Roundup

Each quarter, G2 awards badges to companies that deliver world-class products and experiences to their customers.

One of the best parts of handing out these badges is seeing G2 customers show them off in a unique and fun way. During our awards seasons, it can sometimes look like this:

We love to see how our customers celebrate their G2 badges on social media. But with so much creativity, it can be hard to keep up! That's why we've compiled a list of our favorites for your inspiration.

From memes to stuffed animals to the good old-fashioned newspaper, our customers have gone all out to showcase their badges.

Let's be honest, with so many great examples, we struggled to stay in the top 10. So here are the 12 best ways we saw G2 badges used this year.< /p> Landing pages

Adding your G2 badges to a landing page is a great way to provide social proof of your product's effectiveness while asking your customers to take an action.

Take AwardSpring, for example. They not only have their G2 badge on the page, but also a sample of their reviews and grid placement. This, combined with their request for a demo, makes a strong argument as to why a potential client should contact them.

Source:AwardSpring

Videos

Video is a powerful medium. Studies show that viewers remember 95% of a message when they see it in a video, compared to only 10% of a message when they read the same text.

Using your G2 badge in a video is a great way for you to hold your head up high with your prospects and customers.

Source:Paperflite

Source: Salesloft

Memes

Open any social media app and you're bound to be overwhelmed with a variety of memes. Why not use them to display your badges as well?

Memes are a memorable way to stand out and add some levity to your brand. They're also highly shareable, so their reach can be even wider than just your social channels.