How fashion icon Camille Charrière turned her passion into a profession

If you frequent Who What Wear regularly, chances are you've seen Camille Charrière and her style as inspiration on several occasions. Known as one of the pioneers in the influencer world, Charrière's impeccable style and quick wit have firmly established her as a fashion media leader. With 1.4 million followers on Instagram, she effortlessly shares her life and fashion choices. She also contributes her ideas as an editor for ELLE UK and writes for renowned publications such as Harper's Bazaar and Vogue UK. However, before Camille became the fashion icon she is today, her career followed a markedly different trajectory.

After graduating from one of the top bilingual law programs in Paris, Charrière first found herself working at a hedge fund in London. While on vacation, she came across a fashion blog that sparked an idea that changed her life. Within hours, Charrière launched her own blog, and from then on, her passion for fashion became her driving force. She dedicated her lunch hours, weekends and late nights to building her Instagram account and blog, using her digital presence as a springboard to securing positions at renowned fashion retailers such as Net-a-Porter and MatchesFashion.

As ​​her online presence continued to thrive, Charrière eventually made the bold decision to quit her corporate job and fully embrace her path as a blogger and influencer. It was a pivotal moment in her life that would shape her extraordinary journey in the fashion industry. Listen to the latest episode of Second Life to find out how Charrière's determination turned his passion into a budding career.