London Design Museum holds saree exhibition, Brooks Brothers marks Year of the Rabbit

SARI ENHANCEMENT: Design Beyond Design.

The Design Museum in Kensington, London will host the UK's first large-scale exhibition on the Indian sari, titled "The quirky sari".

The exhibition will run from May 19 to September 17 and tickets are on sale now.< /p>
Museum curator Priya Khanchandani is leading the showcase, which will feature over 90 examples of saris on loan from designers and studios across India.

"There is a huge South Asian diaspora here in London so Indian fashion obviously connects with them, but I think the cultural sector is changing and people from different backgrounds with different voices have the opportunity to tell different stories,” Khanchandani told WWD during the press conference of the exhibition.
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The exhibition will take place in three parts, addressing the themes of transformations, identity and resistance and new materialities.

Natasha Poonawalla wearing a Sabyasachi sari with a Schiaparelli metal bulletproof vest at the Met Gala in May 2022. Getty Images

The first section will focus on the historical background of the sari and how it lost popularity in the 90s; the design innovation of the one-piece fabric, and the sari in contemporary art.

Khanchandani wants to use the exposure to tackle stereotypes surrounding the sari.

"The Indian fashion scene is one of the biggest in the world and it's time to be known beyond its shores,” she said.

"This is not formal wear or anything religious or for special occasions. It is the street culture and the everyday clothes that young people express themselves in and that is extremely relevant,” Khanchandani added, explaining that the saree is worn by women to express identity and spirit. empowerment. She referenced images of women skateboarding and mountain climbing in the garment.

The exhibition then moves on to unfolding the gender politicization of the sari. The saree is traditionally made by men, from embroidery to craftsmanship, which used to be part of everyday family life, but this is no longer the case today as contemporary sarees are usually made in workshops and studios .

Fashion Jan 12, 2023 0 48 Add to Reading List

London Design Museum holds saree exhibition, Brooks Brothers marks Year of the Rabbit

SARI ENHANCEMENT: Design Beyond Design.

The Design Museum in Kensington, London will host the UK's first large-scale exhibition on the Indian sari, titled "The quirky sari".

The exhibition will run from May 19 to September 17 and tickets are on sale now.< /p>

Museum curator Priya Khanchandani is leading the showcase, which will feature over 90 examples of saris on loan from designers and studios across India.

"There is a huge South Asian diaspora here in London so Indian fashion obviously connects with them, but I think the cultural sector is changing and people from different backgrounds with different voices have the opportunity to tell different stories,” Khanchandani told WWD during the press conference of the exhibition.

Related Galleries

The exhibition will take place in three parts, addressing the themes of transformations, identity and resistance and new materialities.

NEW YORK, NEW YORK - MAY 02: Natasha Poonawalla attends the 2022 Met Gala celebrating 'In America: An Anthology of Fashion' at The Metropolitan Museum of Art on May 02, 2022 in New York City. (Photo by John Shearer/Getty Images)

The first section will focus on the historical background of the sari and how it lost popularity in the 90s; the design innovation of the one-piece fabric, and the sari in contemporary art.

Khanchandani wants to use the exposure to tackle stereotypes surrounding the sari.

"The Indian fashion scene is one of the biggest in the world and it's time to be known beyond its shores,” she said.

"This is not formal wear or anything religious or for special occasions. It is the street culture and the everyday clothes that young people express themselves in and that is extremely relevant,” Khanchandani added, explaining that the saree is worn by women to express identity and spirit. empowerment. She referenced images of women skateboarding and mountain climbing in the garment.

The exhibition then moves on to unfolding the gender politicization of the sari. The saree is traditionally made by men, from embroidery to craftsmanship, which used to be part of everyday family life, but this is no longer the case today as contemporary sarees are usually made in workshops and studios .