Functionality over pleasure? Analyst says P2E games don't need to be 'fun' to retain users
Play-to-earn games struggle to retain users, which is exactly why an analyst says they need to focus on functionality rather than fun.
Market news
Play-to-earn (P2E) blockchain-based games caught the attention of investors in late 2021, with Axie Infinity leading the pack with over 2 million active users. In P2E games, players receive tokens or non-fungible token assets (NFTs) as they progress through the game. These digital assets can be sold using marketplaces and exchanges of cryptocurrency, generating income in a decentralized way.
However, there is a significant gap between P2E and traditional PC and console gaming experiences. In this sense, crypto games are a few decades behind due to the restrictions imposed by blockchain technology.
Yes, most crypto games lack a decent user experienceWhile the promise of AAA-level crypto game development exists, so far most launches revolve around digital trading card battles, decentralized finance disguised as role-playing games, and collectibles .
Unsurprisingly, reviews of crypto games focus on lack of fun or a comparable user experience to the mainstream market, as analyst Udi Wertheimer has pointed out.
"ayyy what are you doing tonight, let's play the new crypto game together!"
said no one ever
because crypto games aren't fun
and don't exist either
— universe (@udiWertheimer) August 2, 2022According to Anton Link, CEO of NFT Unitbox Protocol rental and leasing protocol:
Unlike most Web2 titles, fun isn't what gamers who play to win are looking for. Their main goal is to make a profit and be the first to gain valuable new experience that they can effectively use as a member of a guild or esports team to monetize their time.
In terms of adoption, the traditional gaming industry beats movies and TV entertainment by far. A recent report from Newzoo suggested that the...
Play-to-earn games struggle to retain users, which is exactly why an analyst says they need to focus on functionality rather than fun.
Market news
Play-to-earn (P2E) blockchain-based games caught the attention of investors in late 2021, with Axie Infinity leading the pack with over 2 million active users. In P2E games, players receive tokens or non-fungible token assets (NFTs) as they progress through the game. These digital assets can be sold using marketplaces and exchanges of cryptocurrency, generating income in a decentralized way.
However, there is a significant gap between P2E and traditional PC and console gaming experiences. In this sense, crypto games are a few decades behind due to the restrictions imposed by blockchain technology.
Yes, most crypto games lack a decent user experienceWhile the promise of AAA-level crypto game development exists, so far most launches revolve around digital trading card battles, decentralized finance disguised as role-playing games, and collectibles .
Unsurprisingly, reviews of crypto games focus on lack of fun or a comparable user experience to the mainstream market, as analyst Udi Wertheimer has pointed out.
"ayyy what are you doing tonight, let's play the new crypto game together!"
said no one ever
because crypto games aren't fun
and don't exist either
— universe (@udiWertheimer) August 2, 2022According to Anton Link, CEO of NFT Unitbox Protocol rental and leasing protocol:
Unlike most Web2 titles, fun isn't what gamers who play to win are looking for. Their main goal is to make a profit and be the first to gain valuable new experience that they can effectively use as a member of a guild or esports team to monetize their time.
In terms of adoption, the traditional gaming industry beats movies and TV entertainment by far. A recent report from Newzoo suggested that the...
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