Hong Kong-based digital fashion program FabriX wants designers to learn about the metaverse

Reflecting the growing importance of digital design and fashion, Hong Kong's creative hub PMQ will unveil on Thursday the first designs resulting from FabriX, a program aimed at strengthening the skills of the city's emerging talents.

They will be the centerpiece of an immersive physical installation at PMQ's Hong Kong venue on Thursday to 9/11 and broadcast online through its digital platforms and star social media partners.

At the start of the COVID-19 pandemic, Taipei-born project manager Shin Wong The New Zealand-born curator, who has run the city's "deTour" design festival since 2015, realized there was a lot of awareness but a lack of knowledge about digital fashion in Hong Kong and in other Asian fashion hubs.

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"[Designers] know it, but they still don't know how to cast it. And it was very difficult for them to find investment [to expand in this field],” she told WWD ahead of the exhibition featuring the class of 12 designers from the first edition.

Funded by Create Hong Kong, an agency dedicated to developing creative agencies in the city set up by the government of Hong Kong Special Administrative Region, FabriX's main objective is to open a new source of revenue for fashion companies by supporting them from the design phase using digital creation tools to 'to the listing of the resulting items on specialized marketplaces such as The Dematerialized.

Although many digital fashion projects have been launched since the early days of the pandemic, "there was important not to jump on the bandwagon, [be] timely to deliver the experience [to the public] but also teach designers how they can benefit from the whole process,” explained Declan Chan, Stylist and Consultant creative who is the fashion curator of the project.< /p>

So the program also aims to connect the dots for the general public, for whom digital clothing — much less the metaverse — remains a fuzzy concept.

Hence the addition of explanatory sessions on the , the impact of digital fashion on the industry and how to meet these new requirements will be offered to students, designers and the general public between Friday and Sunday.

The 12 designers taking part in the inaugural edition of Hong Kong-based digital fashion program FabriX.

For the inaugural edition of FabriX, an open call resulted in 60 proposals, which have been narrowed down ...

Hong Kong-based digital fashion program FabriX wants designers to learn about the metaverse

Reflecting the growing importance of digital design and fashion, Hong Kong's creative hub PMQ will unveil on Thursday the first designs resulting from FabriX, a program aimed at strengthening the skills of the city's emerging talents.

They will be the centerpiece of an immersive physical installation at PMQ's Hong Kong venue on Thursday to 9/11 and broadcast online through its digital platforms and star social media partners.

At the start of the COVID-19 pandemic, Taipei-born project manager Shin Wong The New Zealand-born curator, who has run the city's "deTour" design festival since 2015, realized there was a lot of awareness but a lack of knowledge about digital fashion in Hong Kong and in other Asian fashion hubs.

Related Galleries

"[Designers] know it, but they still don't know how to cast it. And it was very difficult for them to find investment [to expand in this field],” she told WWD ahead of the exhibition featuring the class of 12 designers from the first edition.

Funded by Create Hong Kong, an agency dedicated to developing creative agencies in the city set up by the government of Hong Kong Special Administrative Region, FabriX's main objective is to open a new source of revenue for fashion companies by supporting them from the design phase using digital creation tools to 'to the listing of the resulting items on specialized marketplaces such as The Dematerialized.

Although many digital fashion projects have been launched since the early days of the pandemic, "there was important not to jump on the bandwagon, [be] timely to deliver the experience [to the public] but also teach designers how they can benefit from the whole process,” explained Declan Chan, Stylist and Consultant creative who is the fashion curator of the project.< /p>

So the program also aims to connect the dots for the general public, for whom digital clothing — much less the metaverse — remains a fuzzy concept.

Hence the addition of explanatory sessions on the , the impact of digital fashion on the industry and how to meet these new requirements will be offered to students, designers and the general public between Friday and Sunday.

The 12 designers taking part in the inaugural edition of Hong Kong-based digital fashion program FabriX.

For the inaugural edition of FabriX, an open call resulted in 60 proposals, which have been narrowed down ...

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