Marin's Software Stock Soars After Hours on Snapchat Update: What's Driving the Action?
Marin Software Inc MRIN shares are trading higher in Monday's after-hours session after the company announced the possibility of optimizing SNAP Snapchat ad campaigns from Snap Inc through its MarinOne platform.
Marin Software said integration with Snapchat's Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through machine learning and automation.
Analytics grids provide flexible reporting on Snapchat campaigns, as well as paid media metrics from other social, search, display, and e-commerce platforms , all in one place for comprehensive performance analysis.
"Snapchat has enormous reach with Millennials and Gen Z shoppers, who hold $4.4 trillion in global spending power. This gives brands an incredible opportunity build brand awareness and revenue with future customers," said Chris Lien, president and CEO of Marin Software.
Marin Software is a provider of performance-driven digital marketing software for advertisers and agencies.
See also: After Hours Alert: Why Palo Alto Networks Stock Is Rising
MRIN Price Action: Marin has a 52 week high of $5 and a 52 week low of $1.58.
The stock is up 36.6% in PM to $2.39 at press time, according to Benzinga Pro.
Photo: www_slon_pics from Pixabay.
© 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
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Marin Software Inc MRIN shares are trading higher in Monday's after-hours session after the company announced the possibility of optimizing SNAP Snapchat ad campaigns from Snap Inc through its MarinOne platform.
Marin Software said integration with Snapchat's Marketing API gives advertisers better insights and helps them improve the performance of their Snapchat campaigns through machine learning and automation.
Analytics grids provide flexible reporting on Snapchat campaigns, as well as paid media metrics from other social, search, display, and e-commerce platforms , all in one place for comprehensive performance analysis.
"Snapchat has enormous reach with Millennials and Gen Z shoppers, who hold $4.4 trillion in global spending power. This gives brands an incredible opportunity build brand awareness and revenue with future customers," said Chris Lien, president and CEO of Marin Software.
Marin Software is a provider of performance-driven digital marketing software for advertisers and agencies.
See also: After Hours Alert: Why Palo Alto Networks Stock Is Rising
MRIN Price Action: Marin has a 52 week high of $5 and a 52 week low of $1.58.
The stock is up 36.6% in PM to $2.39 at press time, according to Benzinga Pro.
Photo: www_slon_pics from Pixabay.
© 2022 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.
Ad Disclosure: Rate information is obtained by Bankrate from listed institutions. Bankrate cannot guarantee the accuracy or availability of the rates shown above. Institutions may have different rates on their own websites than those displayed on Bankrate.com. The listings that appear on this page are from companies that this website receives compensation from, which may impact how, where and in which order products appear. This table does not include all companies or products available.
All rates are subject to change without notice and may vary by location. These quotes are from banks, savings and credit unions, some of which have paid for a link to their own websites where you can find additional information. Those who have a paid link are our advertisers. Those without a paid link are listings we obtain to enhance consumers' shopping experience and are not advertisers. To receive the Bankrate.com rate from an advertiser, please identify yourself as a Bankrate customer. Bank and savings deposits are insured by the Federal Deposit Insurance Corp. Credit union deposits are insured by the National Credit Union Administration.
Consumer Satisfaction: Bankrate attempts to verify the accuracy and availability of its advertisers' terms through its quality assurance process and requires advertisers to agree our terms and conditions and to adhere to our Quality Control Program. If you believe you have received an inaccurate quote or are unhappy with the services provided to you by the establishment you have chosen, please click here.
Rates and Criteria Collection: Click here for more information on Rates and Criteria Collection.
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