Teddy Vonranson Men RTW Fall 2023
Teddy von Ranson is out of the fray.
The menswear designer, who spent 15 years at Ralph Lauren and also served as creative director of the Frye Group, is now making its mark with its own brand. Called Teddy Vonranson, the line of revisited American classics blends an East Coast and West Coast sensibility that reflects the bicoastal past of the Canadian-turned-New Yorker who studied fashion in Los Angeles.
His fall collection reflects a retirement he took to Maine, where he is steeped in rugged coastline, picturesque harbors, high mountains and evergreen forests. He used it as the backdrop for a range that offered basics such as plaids and tartans in a matching shirt and bomber in Black Stewart as well as leather and suede chore coats, fringed jackets and blazers.
"Traditional clan tartans looked cool to me," he said. "It's the tightest collection we've ever produced, but I think it has strong editing and point of view."
"It's classic preppy mixed with street," added Peter Gryson, who has recently joined the team as Chief General Manager to manage the commercial side of the brand which sells at Neiman Marcus, Saks Fifth Avenue, Ron Herman and others. "It's artisanal, sexy, playful, youthful and quintessentially American."
Von Ranson's signature color for the season is cobalt blue, which he used in a melton peacoat as well as a single-breasted suit. The Maine reference also stood out in twisted cashmere fisherman sweaters with touches of cobalt and charcoal.
And in a nod to genderless fashion, von Ranson offered a kilt with a matching pants and popover in a polyester twill and traditional check pattern.
With this collection - and the addition of a trademark operator to Gryson, who said target the Asia market as a key growth opportunity - von Ranson is a name that is sure to become more well known in the future.
Teddy von Ranson is out of the fray.
The menswear designer, who spent 15 years at Ralph Lauren and also served as creative director of the Frye Group, is now making its mark with its own brand. Called Teddy Vonranson, the line of revisited American classics blends an East Coast and West Coast sensibility that reflects the bicoastal past of the Canadian-turned-New Yorker who studied fashion in Los Angeles.
His fall collection reflects a retirement he took to Maine, where he is steeped in rugged coastline, picturesque harbors, high mountains and evergreen forests. He used it as the backdrop for a range that offered basics such as plaids and tartans in a matching shirt and bomber in Black Stewart as well as leather and suede chore coats, fringed jackets and blazers.
"Traditional clan tartans looked cool to me," he said. "It's the tightest collection we've ever produced, but I think it has strong editing and point of view."
"It's classic preppy mixed with street," added Peter Gryson, who has recently joined the team as Chief General Manager to manage the commercial side of the brand which sells at Neiman Marcus, Saks Fifth Avenue, Ron Herman and others. "It's artisanal, sexy, playful, youthful and quintessentially American."
Von Ranson's signature color for the season is cobalt blue, which he used in a melton peacoat as well as a single-breasted suit. The Maine reference also stood out in twisted cashmere fisherman sweaters with touches of cobalt and charcoal.
And in a nod to genderless fashion, von Ranson offered a kilt with a matching pants and popover in a polyester twill and traditional check pattern.
With this collection - and the addition of a trademark operator to Gryson, who said target the Asia market as a key growth opportunity - von Ranson is a name that is sure to become more well known in the future.
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