Stack launches crypto trading app aimed at teens and parents

The company aims to provide eye-catching educational crypto content that offers a better alternative to fin-fluencers on TikTok. New

Crypto-curious teens may be able to try their hand at real crypto trading after the launch of education and trading app Stack, which aims to teach under-18s how to trade and store crypto .

The crypto trading app was launched by mobile software company Stack on Thursday, aiming to provide young crypto enthusiasts with better educational alternatives to what they can find from crypto influencers on social media platforms such as Reddit and TikTok.

The app will of course come with parental controls, and accounts on Stack are governed by the Uniform Transfers to Minors Act, allowing parents and legal guardians to retain ownership of the account and assets until until their teenager turns 18.

In an announcement Thursday, Stack CEO Will Rush pointed out that there is a strong demand from Gen Z to learn more about crypto, but the educational content they consume online is typically via social media or blog posts that probably lack substance.

CEO says Stack is trying to fill a gap in the market by "creating content specifically for teens:"

"All of our research on Gen Z shows that they are self-taught, but also follow trends that move in minutes rather than days, months, or years. That means too often TikTok or Reddit is their financial advisor."

Financial technology news website TechCrunch expanded on the comments, with Rush saying "we need a big push to make it relevant for teens and we're looking at educational topics like than NFTs, metaverse and web3".

“We aim to be the trusted account to democratize investing for young people,” he said.

In addition to educational crypto content, Stack offers buy, sell, and hold services for seven digital assets, including Bitcoin (BTC), Ether (ETH), Cardano (ADA), Solana (