Alejandra Alonso Rojas Pre-Fall 2023

When designing her latest collection, designer Alejandra Alonso Rojas turned to the stars .

"The collection was quite inspired by me gazing up at the sky and the constellations with my son," she said during a pre-fall preview. "I'm learning so much about space and the planets, which he loves," she explained, adding that summer nights were spent stargazing, which sparked great interest in the latest images from the James Webb Space Telescope, the signs of the zodiac and the polar lights. The collection's dreamy palette - ranging from greens to pastel tones - was derived from the lights of the Northern Lights while the collection's first limited-edition dark Japanese denim (featuring playful Swarovski crystals and zodiac and constellation embroidery in silver thread) reminded Alonso Rojas at night. pitch black sky.

Throughout the collection, the designer offered new hand-dyeing techniques with the fashionable ice dye launch, as seen on a lightweight cashmere crew neck or a relaxed cotton blouse with matching shorts. The designer will also offer the technique on the white dresses in the collection (including a slip in silk bias with a hand-sewn organic crochet yoke) as "little white canvases to play with" to customers.

Speaking of his signature handiwork, Alonso Rojas' gorgeous crochet dresses were put to the test. day for pre-fall as two-in-one styles with faded silk undergarments while an evolution of lightweight party dresses boasted a range of adjustable ruched slits, strapless-style ruched tops and seductive bows (introduced from her spring collection). The designer noted that evening dresses, as well as "360 daywear" including lightweight cashmere knits, simple but chic suits (new in cotton) and feminine silk tops, were her focus for the pre-fall due to demand. The expansion - both in silhouette and technique - has worked particularly well for pre-fall and will continue to grow in its next offering, which debuts during New York Fashion Week in February.

"Pre-fall will lead into fall - it will be an explosion of color. It was also fun to design both collections at the same time because sometimes you have too many ideas or too much research. It was nice to see how we could switch to the other."

Fashion Jan 12, 2023 0 23 Add to Reading List

When designing her latest collection, designer Alejandra Alonso Rojas turned to the stars .

"The collection was quite inspired by me gazing up at the sky and the constellations with my son," she said during a pre-fall preview. "I'm learning so much about space and the planets, which he loves," she explained, adding that summer nights were spent stargazing, which sparked great interest in the latest images from the James Webb Space Telescope, the signs of the zodiac and the polar lights. The collection's dreamy palette - ranging from greens to pastel tones - was derived from the lights of the Northern Lights while the collection's first limited-edition dark Japanese denim (featuring playful Swarovski crystals and zodiac and constellation embroidery in silver thread) reminded Alonso Rojas at night. pitch black sky.

Throughout the collection, the designer offered new hand-dyeing techniques with the fashionable ice dye launch, as seen on a lightweight cashmere crew neck or a relaxed cotton blouse with matching shorts. The designer will also offer the technique on the white dresses in the collection (including a slip in silk bias with a hand-sewn organic crochet yoke) as "little white canvases to play with" to customers.

Speaking of his signature handiwork, Alonso Rojas' gorgeous crochet dresses were put to the test. day for pre-fall as two-in-one styles with faded silk undergarments while an evolution of lightweight party dresses boasted a range of adjustable ruched slits, strapless-style ruched tops and seductive bows (introduced from her spring collection). The designer noted that evening dresses, as well as "360 daywear" including lightweight cashmere knits, simple but chic suits (new in cotton) and feminine silk tops, were her focus for the pre-fall due to demand. The expansion - both in silhouette and technique - has worked particularly well for pre-fall and will continue to grow in its next offering, which debuts during New York Fashion Week in February.

"Pre-fall will lead into fall - it will be an explosion of color. It was also fun to design both collections at the same time because sometimes you have too many ideas or too much research. It was nice to see how we could switch to the other."