The emergence and durability of the metaverse

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Over the past two and a half years, we've seen an increase in the popularity and prevalence of new digital experiences in the nascent metaverse. There, consumers are transported to a virtual world that mimics real-life experiences using cutting-edge virtual reality (VR), augmented reality (AR), and more.

Beyond the hype and across all sectors, there is real opportunity and staying power for metaverse abilities. In fact, Gartner recently named the Metaverse one of the top five emerging trends and technologies. The 3D and immersive nature of the technology forms the basis of the metaverse and opens up new ways to work, communicate, learn, play and live.

As network technology continues to develop, its speed and power will allow massive amounts of data to move between cloud servers and devices, creating experiences like never before. Here are some ways the metaverse will be a part of our lives.

Gamify our daily life

The Metaverse represents the next generation of digital experiences. Users will be able to have unlimited interactions within a virtual community, from meetings with colleagues to owning land (digital of course).

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Although the game has been around for decades, we're only just beginning to get a sense of the extent of the metaverse and gamification. For example, games like 30 Helios (a narrative mobile AR adventure) use a type of 3D hologram to give users a new perspective on mobile entertainment. Here, your mobile device is the portal to the metaverse. Players move around in an augmented version of their actual physical space (house, apartment, office) to hack "glitches" in their space; once the issues are hacked, they unlock more stories.

Involve business

Companies rely on the metaverse to bring experiences far beyond gaming to a wide range of purposes. These will include simulated job training, sales and marketing functions for a variety of industries, and even things like aircraft design, simulation, and city planning.

We could even see a world where information is rendered to users in real time, using AI algorithms. Take the process of renting or buying an apartment. A user could walk down the streets of New York and, through the use of glasses, be connected to a real estate application that shows him in real time (via AI) which buildings have apartments for rent and connects them to a Broker right then and there.

A new type of travel

Imagine what it would be like to travel the world without investing too much money or time, or even being afraid to fly. In the metaverse, AR and VR can allow users to explore countries, cities and destinations they have always dreamed of visiting. As the metaverse continues to grow, users are experiencing more advanced multi-sensory experiences while on the move, and the idea of ​​virtual tourism is spreading.

Virtual tourism means access for people of all backgrounds and abilities to almost any location, personalized guest experiences, and unparalleled entertainment. Users could experience immersions...